Mindful Entrepreneurship

Ways & Meaning is a website designed for mindful entrepreneurs. But what does that mean anyway? And why does it matter? Well let me tell you, mindful entrepreneurship is the act of being intentional about following your dreams. This article is the ultimate guide to understanding this definition, the characteristics of what makes a mindful entrepreneur and the benefits of choosing this path for your business or venture.

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Is “mindful entrepreneurship” a thing? Actually, yes.

I sure hope so, because that’s what I’m building my entire business around πŸ™‚ This article from Fast Company validates my belief that growth is good, when intentional, not just for the sake of growth. That it can be good to stay small, to have ‘good enough’ goals, that the need for unsustainable growth is one of the biggest problems with our current economic system.

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How to ace marketing without social media

I know that many of you are on board with trying to figure out how to avoid the social media trap that exists for businesses today. So here is another good article from Heart & Hustle
about how to do this successfully. Most of what I found online focus on businesses where a majority of activity happens in real life (retail, fitness, real estate, etc.) not online, but I’m working on that πŸ™‚ The bottom line is that it’s definitely possible, but you need to have an outstanding product, very satisfied customers, and rely heavily on word of mouth and referrals. To get some practical tips on how this might work in reality

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The new social network that isn’t new at all

I’m on a journey, that some of you might be interested in, and it’s all about figuring out the answer to ‘how do I run a successful online business without social media.’ Don’t get me wrong, social media can be awesome and very helpful, but also time consuming and expensive (for a business). So I read this article from The New York Times, and it gave me hope. And it gave you guys an awesome newsletter! πŸ™‚ Let me know what you think, is it possible? Can online businesses operate today without (too much) reliance on social media?

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