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So nice to meet you.



Ways & Meaning exists to help mindful entrepreneurs, thinkers and creators get real about their dreams.

We do this by creating and curating the best strategy tools, articles, and courses that exist to help you find clarity on what matters most (start with purpose), design your future (make progress), and grow with intention (be better).



Curiosity | in pursuit of wisdom, an unrelenting drive to learn, to create, to explore, to seek out what’s different and uncover new truths that need to be shared

Connection | to spirit, between people, ideas, thoughts and feelings

Progress | a focus on continuous improvement everyday, no matter how small or how slow

Calm | bringing a sense of peace and tranquility to all


Strategy Tools

We create and curated the most affordable, easy to use strategy tools that work.

If you don’t know where to start, try the free assessment to discover where you could use the most help.

Or just browse our collection of original and curated strategy tools.

Or check out the articles for some advice and wisdom to help you stay motivated.

Be sure to sign up for the weekly free assessment so you can be the first to know what’s being added and gain valuable tips and inspiration to keep you on your own path.


Nice to meet you, I'm Kim

The overview

My story

I grew up a fearless know-it-all. My family moved a lot, teaching me the necessary life skill of adapting to change and resilience.  I discovered my passion for travel early on, and always knew I wanted my own business. It just took me a while to get there.

After discovering social entrepreneurship in rural Uganda I moved to Australia to get my MBA and got my ass kicked in the process. 

I wrote an award-winning business plan and had every intention to bring it to life, but was stopped by fear, the global recession of 2008-2010, and a lot more fear. I was on my true path, and I knew it because it was hard.

But I failed. Then I tried again.

I spent the next decade working for other management consulting and strategy firms as a strategy and planning consultant for purpose-driven companies. It was fulfilling in that I was working with really smart, creative people working on difficult problems. 

But I wasn’t where I wanted to be. I wasn’t building my own thing.

After traveling the world for 2.5 years with my husband I decided to start my own consulting business, working exclusively with small businesses and start-ups. And that was great, until I had kids.

My priorities changed, and so did my availability and it was no longer fair to anyone to maintain a client-based business. 

So here we are.  I launched Ways & Meaning in the summer of 2019 as a way to take all of the knowledge I’d learned from a decade working as a consultant, and re-focus it for other entrepreneurs like myself.

My greatest strength, my taproot skill (as Oprah calls it) is collecting, connecting and sharing wisdom. I’ve carefully crafted this business to take advantage of what I’m best at and enjoy the most, in the benefit of everyone who visits this website.

This business is for those interested in being mindful about their work. Those that want enough, not too much, so that there’s still time in life to enjoy the things that really matter.

For me that’s first and foremost my family, followed by finding flow in my work, and reserving sufficient time to explore the world. For you that might be your love of travel and adventure. Or time to dedicate to your passions. Or whatever your purpose in life might be.

I look forward to helping each other realize our dreams…see you out there!

A couple more links



Ways & Meaning came about in my pursuit to find a name that highlighted the core theme of ‘purpose’ while staying firmly rooted in the rational world of business.

‘Ways and means’ is defined (by Google) as ‘the methods and resources available at someones disposal to achieve something.’

It’s is all about the resources or tools. That’s the heart of this business. 

So the name is all about the purpose behind the way we discover, allocate and use the resources we have available. And that is exactly what Ways & Meaning hopes to achieve for each and every one of you.